It is very hard to stay on message when it seems the world is ready to either throw you off it or tell you that the message you are trying to get across is wrong.
What do I mean by on message? This could be personal or professional but basically what do you want to say, to do, be known for. How you are reaching out to others whether they be family, friends, customers, or potential customers. 
Seems simple enough you have a brand, message and purpose so just stick to that right? Well, that’s the goal but what do you do when all the sudden people seem very against something or all those things that you are trying to do?
Definitely a little scary and you might be thinking about drastic measures. It doesn’t have to come to that. I would say take time occasionally, such as this time around the holidays and think about what is on message for you or your company. Are you telling people how to do things or are you helping them learn how? Are you looking to make others lives better even in the simplest of ways? Be thinking about potential roadblocks and how you can plan your path to avoid them before they even come up.
It might be your message, your purpose but if you are putting it out there especially for business you must think deeply about how your message will be received by others. If it is not then how you are going to tackle that in the big picture. Be proactive not reactive and it could go very far to make sure you are on message no matter what comes up.
As always Shine Bright and Much Love!
~JMAXX
Remember the People